Image Credit: Getty Images via Business of Fashion (2025) Do you remember when stuffed animals were only for kids? Think about it again. The global “kidult” trend, in which adults collect and style toys, is changing fashion, pop culture, and retail. Jellycat, a London-based brand known for its irresistibly soft stuffed animals, is at the… Continue reading The Kidult Takeover: Why Gen Z Is Turning Toys Into Lifestyle Icons
The Kidult Takeover: Why Gen Z Is Turning Toys Into Lifestyle Icons