DIPLOMA IN E-COMMERCE

MQA/PA11349  | KPT/N/345/4/1113 (1/2024)

Awarded by Raffles College of Higher Education, Kuala Lumpur

Intakes: January / May / September
Duration: 2 years 4 months, Full-time

Course Fees:
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MALAYSIA

ENTRY REQUIREMENT
SPM / IGCSE / GCE O-Levels: 3 Credits; or
Senior Middle 3 (UEC): Grades BBB; or
International High School Equivalent

International

ENTRY REQUIREMENT
IGCSE / GCE O-Levels: 3 Credits; or
International High School Equivalent

ENGLISH COMPETENCY
IELTS 5.0

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COURSE OVERVIEW

The Diploma in E-Commerce introduces students to the concept of E-Commerce, the application of internet technology in business and the development of web-based applications.

Students will acquire essential marketing and e-commerce skills for the new knowledge-based economy and apply e-commerce technologies to businesses.
At the end of the course, students will have the competency to conduct e-business activities through the internet and will have a sound working knowledge of the development and applications of E-Commerce in all sectors of the new economy.

YEAR 1

  • E-Commerce Principles
  • Management Essentials
  • Business Statistics
  • Academic Reading and Writing
  • Introduction to Marketing
  • Design Basic
  • Introduction to Business Law
  • Professional Writing and Communication
  • Digital Photography
  • Online Advertising
  • Fundamentals of Finance
  • Supply Chain and Inventory Management
  • Economics

YEAR 2

  • Consumer Behaviour
  • Financial Accounting
  • Web Development
  • Introduction to Database Management System
  • Entrepreneurship and Small Business Operation
  • Digital Marketing
  • User Interaction Design
  • Technopreneurship
  • E-Commerce Security
  • Business Creativity and Innovation
  • E-Commerce Project
  • Strategic Planning
  • International Business
  • Internship

MPU (Compulsory General Studies Modules)

  • U1: Pengajian Malaysia (Malaysian)
  • U1: Bahasa Melayu Komunikasi 1 (International)
  • U2: Creativity and Problem Solving
  • U3: Moral and Ethics in Malaysian Society
  • U4: Co-curriculum

CAREER OPPORTUNITIES

E-Commerce encompasses geographical boundaries, so anyone with an international perspective should find it an interesting profession to pursue. It is also one of the fastest growing professions in the world, attracting more and more students wanting to specialize in this new career opportunities.

Areas of employment include:

  • Digital Marketing Specialist
  • Web Development Specialist
  • Web Administrator
  • Market Research Analyst
  • E-Services Manager
  • E-Business Manager
  • Online Business Entrepreneur

FURTHER STUDY OPPORTUNITIES

ROBERT GORDON UNIVERSITY, ABERDEEN, SCOTLAND
Advanced standing entry to Year 3 of the following 4-year degree:

  • BA (Hons) Management
  • BA (Hons) International Business Management
  • BA (Hons) Digital Marketing (from Sep 2021)

For more information: https://www.rgu.ac.uk/

RAFFLES ALUMNI

We produce graduates who are well respected and successful in their creative careers. All our students leave as young professionals, ready for industry and the workforce. You can expect a vibrant and dynamic nurturing learning experience that will see your transformation into a world-class professional.

http://raffles.edu.my/raffles-alumni/

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