Chérie
Grace Triandika Santoso, Soh Weng, Heng Yin, Vision June Toh Lynn , Wong Shunz & Lim Yee Yen

Diploma in Fashion Marketing

Chérie is an apparel and accessories brand dedicated to transformative wear — thoughtfully designed pieces featuring adjustable, detachable, and extendable elements that adapt effortlessly to different styles, occasions, and personal preferences.

Rooted in a commitment to ethical fashion, Chérie embraces responsible production practices, including ethically sourced materials and fair labor standards, while rejecting the “wear-it-once” culture. Every garment is created with purpose and versatility, empowering women to express their individuality with confidence and ease.

The name Chérie, derived from the French word for “darling,” celebrates femininity in all its forms — elegant, strong, and uniquely personal.